current
Woeller23 Ventures
The company I run everything else through. New projects, operating businesses, and anything that needs a home before it becomes its own brand.
holding company · new work
Henry
Fransoo
I make stuff, design & ship products, and trade international markets.
Usually always building something.
01 — About
Not a résumé. A running log.
I’m Henry, an entrepreneur from the Calgary area. I started shipping products and games back in high school, before I could even legally sign most contracts, then spent the years after that mastering the unglamorous parts: inventory, ads, logistics, and what happens after something actually launches.
Now I split time between building & operating businesses under Woeller23 Ventures, and studying for my business degree at Mount Royal University
0+
game downloads
0+
marketing views
$0+
ecommerce revenue
$0+
notional trading volume - stocks & crypto
02 — Work
Things I’ve actually run.
Just Launched (2026)
Wave23 Inc.
Wave23 Inc. is a B2B NFC (Near Field Communications) technology company helping local businesses grow their Google reviews and online visibility. We provide programmable NFC cards and tap-to-review tools that make leaving a review quick and easy. Wave23 helps businesses collect more reviews, improve local search rankings, and convert more traffic.
technology · client marketing strategies
2023 — 2025
SHIP23 Industries
Started an ecommerce operation participating in the practice of retail arbitrage; buying everyday products for cheap, and reselling higher on the worlds largest online marketplace. Took advantage of Amazons shipment network, expanding inventory across Canada to: Calgary, Vancouver, Edmonton, Toronto, Ottawa, and Hamilton.
amazon marketplace · e-commerce
2019 — 2024
Woeller Media
Designed and developed marketing videos and digital advertisements for different businesses across various social media platforms. Tailoring my strategies to their specific niches.
marketing · social media · advertising
2019 — 2023
Codelyon Apps
Designed and shipped mobile games from comments, DMs, and user feedback. Used social media as both distribution and a product research lab — then converted that attention into ad revenue & 50,000+ downloads worldwide.
games · distribution · feedback loops
side project
bitcoin.fransoo.com
A live crypto price board I made because I wanted something faster than opening twelve tabs. Updates every few seconds. Still useful. Still a little unnecessary.
03 — Now
What I’m paying attention to.
Analyzing markets and staying in the loop on whats happening with decentralized finance. Learning more about ecommerce operations; how small teams move physical product without drowning in the process. And of course, focusing on building the next useful thing under Woeller23.
Outside of screens: golf, skiing, hiking. Pretty much the usual Alberta starter pack.
04 — Contact
If you have something real, drop a note & say hi.
Projects, questions, or a reason I should write back. I actually read these.